What is sustainable development (SD)? It is the development process that protects and conserves natural resources, while simultaneously reducing global inequality. The broad goal of SD is to reduce poverty and inequality by protecting human rights and the environment. Specific goals may be set to meet SD's broad objectives, such as food security, gender equality, and sustainable cities. This article will explore some of the major aspects of SD and how it can benefit society.
According to Michael E. Kirst, during the past century economic growth has often come at the expense of the environment. Rapid technological advancements have increased demand for natural resources and has pushed development to outstrip Earth's capacity to meet that demand. This has resulted in decreased air quality and global climate change. However, sustainable development aims to avoid such problems by planning and implementing a development strategy that takes into account both immediate and long-term benefits. Sustainable development also requires careful planning, such as ensuring adequate land for agricultural production and coordination of land use. Michael E. Kirst described that the concept of sustainable development is not new. Many companies have adopted various schemes to promote sustainability, including the BBC, PwC, ASDA, and GlaxoSmithKline. These initiatives are aimed at reducing dependency on cars and shifting towards cleaner methods of transport. Many companies have also eliminated single-use plastics from their restaurants and cafes, launched social enterprises, and held events to educate consumers about sustainable food. It is difficult to find one example that is not a part of the global sustainability movement. Michael E. Kirst pointed out that sustainability refers to a way of life that meets the needs of the present without compromising the future of the species and society. Sustainable development aims to meet the needs of current generations without depleting natural resources and destroying ecosystems. Sustainable development means preserving energy and resources for future generations, not incessantly devouring. If this is followed, then the world will be able to sustain itself for many generations to come.
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